Hailey Bieber's Latte Makeup Trend: Everything You Need to Perfect the Viral TikTok Look
From blueberry milk nails to the "cloud skin" makeup routine, we can always count on TikTok to introduce us to the hottest beauty trends. This summer, the coffee-inspired "latte makeup" trend is taking TikTok by storm, with celebs like Hailey Bieber, Lori Harvey and Gigi Hadid showing off their bronzey makeup looks.
Latte glam is all about creating a natural sun-kissed look using bronze and brown shades, which is why it's the ultimate summer trend. The warm makeup aesthetic focuses on an all-around effortless golden glow, minimal face coverage, soft smokey eyes and a natural lip finish.
When it comes to TikTok beauty trends, Hailey Bieber is always hopping on board. Last year, the model and Rhode Skin founder championed the viral "glazed donut skin" trend, which gained millions of views across TikTok. Now, she's taken on the "latte makeup" trend and has perfected the natural, glowy look using her favorite beauty products. In her TikTok video, Bieber takes us through her routine for creating a flawless bronzed finish.
Below, we've broken down the steps and rounded up all of Hailey's favorite products to help you nail the java-inspired look.
Before applying any makeup, you'll want to prep the skin with a lightweight moisturizer or serum for a fresh, hydrated base. Bieber kicks off her beauty routine with a combination of Rhode's Glazing Milk and Peptide Glazing Fluid to achieve a dewy look.
The latte makeup trend is all about an effortless glow. Hourglass's lightweight Veil Hydrating Skin Tint Foundation helps to retain the skin's natural radiance and provides the perfect amount of coverage. Plus, it comes in 18 shades with cool, neutral and warm undertones.
To get the ultimate bronzed look, you'll want to contour along the cheekbone by lightly dabbing cream bronzer with a small brush. As shown in her TikTok, Bieber's holy grail is the Tom Ford Shade and Illuminate Cream Contour Duo.
Create a sculpted effect by concealing under the eyes and below the cheekbone line. The Bieber-approved Hourglass Vanish Airbrush Concealer offers full coverage and brightens the skin for up to 16 hours. After concealing, add a powder bronzer on top of the contoured area, the nose and any other spots you prefer, where you didn’t apply concealer.
Baking your makeup is one of the most important steps for achieving a flawless look. Apply setting powder with a makeup sponge under the eyes and underneath the cheekbone to create a defined look and prevent creasing. Hourglass's Veil Translucent Setting Powder will give your skin a natural finish.
If desired, layer a small amount of blush on top of the contoured area to add some color. Bieber perfects a simple rosy look using the nourishing RMS ReDimension Hydra Powder Blush.
Now it's time for the eyes. Bieber uses a combination of Tom Ford's Cream Contour Duo and Makeup Up For Ever Cream Contour Palette to get the coffee-inspired eye look. To start, you'll want to apply powder bronzer or a neutral brown eyeshadow shade to the lid. Then, blend a warm-toned brown shadow into the crease for a classic smokey eye.
To finish off the "latte makeup" eye look, line the waterline with a brown or nude eyeliner pencil and then add mascara. The Tower 28 OneLiner and Hourglass Unlocked Instant Extensions Mascara make the perfect duo.
No makeup routine is complete without lip liner and gloss. Bieber uses Make Up For Ever's "Anywhere Caffeine" liner and Rhode clear gloss to top off the "latte makeup" look.
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